What Is PLR Content? – The Ultimate Guide

For numerous bloggers, marketers, and web-based business owners, producing original content can pose a significant hurdle.

It takes time to research the topic as well as to craft a digital product that brings value to people. But today, we have a fantastic solution to this problem called PLR content.

In this article, we are going to discuss what is PLR content, how you can use it, and what are the best websites to find high-quality PLR products.

What is PLR Content?

PLR, also known as done-for-you or white-label content, is essentially already-created content that you can use as your own. PLR is a license that stands for Private Label Rights. Normally PLR license allows you to do almost anything you want with the product, and that includes:

  • Editing/modifying
  • Rebranding
  • Redesigning
  • Claiming your authorship
  • Reselling
  • Packaging with other products
  • Converting into other formats
  • Giving away for free (not always)

These are typical PLR license permissions, but they may vary from website to website.

For example, some sites that sell PLR content allow PLR products to be given away, while some don’t. So before you download and use any PLR product, double-check its license terms on each website.

PLR vs RR vs MRR vs Personal Use:

Besides PLR, there are other licensing types, that many PLR sites sell products with. These can be Resell Rights, Master Resell Rights, and Personal Use licenses, and here is what they mean:

Resell Rights: This license type does not allow you to make any edits to the product, and you can only resell it without conveying the resell rights. In other words, you can resell products with Resell Rights to an unlimited number of people, but they won’t be able to resell them again.

Master Resale Rights: Just like with Resell Rights, digital products with Master Resale Rights cannot be modified in any way. However, you can resell such products by passing resell rights to the buyers, so they can also resell the same product.

Personal Use: As the name suggests, this licensing type lets you use products only for your personal purposes, such as learning, or inspiration. You can neither edit, nor resell such products.

After learning what each of the licenses means, you may wonder, does anyone use RR, MRR, or Personal Use products at all? In our view, these types of products have little to no value, as they cannot be modified and turned into unique products.

So why do the majority of PLR sites, sell these types of products? It’s probably because they want to look like “more complete websites”, that offer more product categories, despite the fact that only PLR products can bring value and are worth investment.

Either way, whenever you look for content or products that you want to use as your own, make sure that the product holds the Private Label License.

Types of PLR Products:

While the most popular PLR products are ebooks and articles, there can be many types of PLR products, and any form of digital content can be a PLR product. 

Here’s a full list of possible PLR product types:

  • Articles
  • Ebooks
  • Reports
  • Action guides
  • Cheat Sheets
  • Printables
  • Software
  • Scripts
  • Templates
  • WordPress plugins
  • Graphics
  • Planners
  • Audio/music
  • Turn-key websites
  • Lead magnets
  • Affirmation reflections
  • Action guides
  • Email sequences
  • Courses
  • Presentations
  • Worksheets
  • Checklists
  • Quizzes
  • and many more…

The problem with the PLR industry is that often PLR products may consist of software-generated content, with plenty of grammar errors. Therefore, you may often find products like PLR articles, or ebooks disappointing. 

However, there are few sites that truly provide high-quality PLR products, which are created by real humans.

Later in this article, we are going to cover the websites which not only provide all PLR product categories mentioned above, but also the highest quality rebrandable content.

How To Use PLR Content?

what is plr content

There are many ways how you can use and make money from PLR content. Some of the ways work best for generating instant revenue, and some of them can work as an investment for the future. But before we discuss how to use PLR content, there is one important thing that you must do:

Rebrand PLR Products:

No matter how you are going to use PLR products, it’s always better if you rebrand them first. It’s because, PLR products can be accessible to many users online, and the chances that a PLR product has been used before you are very high.

Using duplicate PLR products increases the chances of plagiarism, and that simply does not bring value to the market. Therefore, we should always try to turn these products into unique by changing them, and there are several ways to do that.

If a PLR product consists of written content, like an ebook, or article, the first thing you can do is to rewrite it. This especially applies when you are willing to publish PLR articles on your blog to rank them on the search engines.

It’s because the search engines like Google and others do not tolerate plagiarized content, and they simply won’t rank your blog posts. Furthermore, if you keep publishing plagiarized content, Google may penalize your whole website, and your all ranking efforts will go to waste.

You can either rewrite PLR content by yourself, or by using one of the best article rewriting tools.

Such rewriting tools use AI to efficiently rewrite PLR content into unique, by also making sure it makes sense to the reader. Using the software for rewriting rather than doing it all by yourself can save you tons of time in the process.

spin rewriter

Apart from rewriting content, there are more methods to rebrand your PLR products, and those are:

  • Changing the titles
  • Putting your logo on products
  • Redesigning the covers 
  • Combining with other products
  • Converting into other formats
  • Improving them by adding new content

By following these all steps you will ensure that your content is not only unique but also authentic to your brand. Now, once we know how we can rebrand PLR products, let’s discuss the best ways how you can use PLR content for the best advantage:

Resell PLR Products:

Today, the global use of info digital products is at its peak, and the digital product industry keeps drastically growing. This signalizes that there is enough space for you in the market to sell your own digital products.

One of the best ways to sell PLR products is from your hosted website. By that, you will have full control of your products, as well as be able to keep 100% of the profits. You can either sell digital products from a WordPress site, or you can use one of the web store builders, or eCommerce integrations such as Payhib, Sellfy, etc. 

These platforms can help you build beautiful storefronts and product pages, as well as help in the selling, order management, and delivery processes. Whichever way you choose to go, you will be responsible for marketing, and traffic to your digital product store.

Another way to sell digital products, like ebooks, is to list them on popular marketplaces, such as Amazon Kindle Direct Publishing, Barnes & Noble, Scribd, eJunkie, and others.

The great thing about this method is that these marketplaces are already getting visitors, and you will have to worry less about marketing. You can use this method along with the previous one that we mentioned for the extra passive income, but note that normally such marketplaces will require your products to be original. 

The only negative of this method is that these platforms will charge a royalty or service fee every time you make a sale, so you won’t be able to keep 100% of profits.  

Use PLR Products For Content

Using PLR products for the content is another very popular way that many bloggers and marketers rely on. You can use PLR content for blog posts, email articles, social media posts, YouTube videos, ebook creation, private membership sites, podcasts, or guest posts.

As we covered before, publishing PLR articles on your blog can be a great content marketing strategy. But firstly, you will have to rewrite them and make sure they are plagiarism-free.

One of the other great ways to use PLR content is for building links to your blog. Whether you want to build links using forums, social media, or guest posts PLR content can help you there. But similarly like with article publishing, link building should also involve only unique content.

Another way to use PLR written content is for YouTube videos. You can either use PLR articles or ebooks as a source of information, or you can use it as a script while turning your articles into videos. There are many tools that can help you turn your PLR article into a video without requiring you to be on camera. For that, you can use software like InVideo, Lumen5, or Article Video Robot.

Additionally, you can create audio podcasts from written PLR content, as there are also plenty of text-to-speech converters online. Or if you are confident enough, you can read out PLR content in your own voice for recording.

Give PLR Products Away

The email list is probably the most valuable asset of any successful digital marketer and PLR products can help you grow it. Normally to get someone’s email address you will have to offer something for free in return, and that something could be a PLR product.

Instead of creating a lead magnet by yourself, you can look for PLR products under giveaway rights. Often Private Label Rights may not include giveaway rights therefore it’s important that you check that with your PLR provider.

For effectively collecting emails with a lead magnet, you will need to have an opt-in form on your website with a lead magnet presented.

The higher quality your lead magnet will be, the more chances that subscribers will engage with your further content, and become your customers in the future. To maximize your chances of success, you can also rebrand and improve a PLR product that you are going to give away.

Ebook is the most popular lead magnet that works great for collecting emails. But, you can also give away other types of PLR products, like software, cheatsheets, action guides, article packs, and etc.

Apart from using PLR products as lead magnets, you can also give them away for free to your existing subscribers to strengthen the relationship. Or, you can effectively use PLR products as bonuses while selling other digital products.

Where To Find Best PLR Products?

There are plenty of PLR sites that you can come across online. Some of the websites may sell low-quality products that have little to no use, while some of them have truly great stuff to offer. Here we are going to discuss the best PLR membership sites and product stores that only focus on providing the best quality PLR materials. 

1. PLR.me

plr me

When it comes to high-quality Private Label Rights content and products, PLR.me stands at the top of the list. This digital product store revolutionized the PLR industry by offering the highest quality rebrandable resources that you can use as your own.

PLR.me has an in-house writer team that creates all the products by themselves, and all content from this website comes with full Private Label Rights. That means you will be able to freely edit, modify, rebrand, resell, or give away products from PLR.me. In addition, this platform provides content that is always well researched and well-written, therefore it requires minimal edits and corrections.

PLR.me covers plenty of niches, and it mostly focuses on health and wealth topics. There are also many types of PLR products offered, and that includes:

  • Action Guides, Handouts & Lead Magnets
  • Affirmation Reflections
  • Articles & Blog Posts
  • Courses, Coaching Programs & Workshops
  • Checklists
  • Fables & Short Stories
  • Reports & EBooks
  • Slide Deck Presentations
  • Worksheets

Due to the amount of time PLR.me dedicates to create its products, the pricing here is often higher than on average PLR site. However, if you truly care about your audience and customers, every single product from PLR.me will be worth the price. Apart from what’s mentioned PLR.me also provides a great user experience on the website, as well as amazing customer support.

Visit PLR.me: Click Here

2. PLR Database


PLR Database is a light and modern PLR membership site, that also has some original high-quality products to offer. Unlike PLR.me which is a product store, PLR Database is a membership site, and here you will have unlimited access to all products for as long as you are subscribed.

There are currently over 26,000 products on PLR Database, and almost half of them come with Private Label Rights. Besides, PLR there are also products with Resell Rights or Master Resell Rights. 

PLR Database covers almost all word’s niches, and you should definitely find products available in your niche. What is great about PLR Database, is that you are never left behind in your membership as the admins add new products every day.

 In terms of product categories, this membership site covers all essential categories, such as:

  • Articles
  • Audio
  • Ebooks
  • Graphics
  • Packages
  • Scripts
  • Software
  • Videos
  • Websites

Apart from high-quality PLR products, PLR Database offers affordable membership options, for a month, 3 months, or 1 year.

Here are all membership options and the pricing: 

  • 1-month membership – $10
  • 3 months membership – $25
  • 1-year membership – $49

During your membership, you will get unlimited access to all of the regularly updated products. And in case you can’t afford premium membership, PLR Database has some free products to offer, but of course, these products won’t be as good as the premium ones.

Visit PLR Database: Click Here



Big Product Store is another PLR source, that cares about its customers and only focuses on providing fresh high-quality content. Just like PLR Database, Big Product Store is a PLR membership site, which works on a subscription basis. 

There are over 10,000 products under Private Label Rights and other licensing types, and admins add new stuff almost daily. From digital marketing niche to health niche, you can find products in many niches on Big Product Store. It also covers all the essential product categories, and those are:

  • Audios
  • Articles Packs
  • eBooks
  • Software
  • Templates & Graphics
  • Turnkey WebSite
  • Videos
  • Web Scripts
  • WordPress Plugins
  • WordPress Themes

What’s unique about this website is that it offers a lifetime membership that allows you to save a ton if you are willing to use PLR products for the long term. Alternatively, there is also a monthly membership available.

Here are the pricing options:

  • Monthly membership – $19.90/mo (currently with 26% off)
  • Lifetime membership – $98.50 (currently with 50% off)

In case you purchase any membership plan and it turns out that Big Product Store is not for you, you can claim your money back as these guys have a 30-day money-back guarantee with no questions asked.


Final Words:

PLR content is already created done-for-you content that allows you to save time and money in the content creation process. Among all licensing types, Private Label Rights permits you to do the most with the products, and we should only focus on these rights.

You can use PLR content in almost any way you like, including reselling, packaging with other products, and often giving them away for free. But before you use PLR products in any way, it’s important that you rebrand and turn them into original in the first place. By doing so, you will always avoid plagiarism issues, and provide your audience with unique and authentic products. Once you rebrand PLR products, you can resell them, use them for content on your blog or social media channels, or for growing your email list.

Lastly, to find the highest quality PLR products for a good price, you can check the websites, like PLR.me, PLR Database, or BIG PRODUCT STORE.

Frequently Asked Questions:

Can you make money with PLR?
Since PLR products are digital products that we can use as our own, and there are great sources to find high-quality PLR products, you can definitely make money with PLR.

What are the benefits of using PLR?
The biggest benefit of PLR is that it can save you a lot of time as you don’t have to create digital products from scratch. Moreover, it can save you financial expenses if you want to hire a writer to create digital products for you.

Is PLR copyright-free?
Yes. Once you buy a PLR product you become a full owner of that product, and you are able to modify, rebrand, and resell these products.

Can I use PLR articles on my blog?
You can use PLR articles on your blog, but before that, you must make sure that they are plagiarism-free. The best way to turn your articles into unique is by rewriting them with article rewriting software like Spin Rewriter.

Are PLR articles a good idea?
PLR articles can be a good idea not only for inspiration, but also for the content on your blog, social media posts, or email newsletters.

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