Payhip Review 2020: MUST Read Before You Join!

payhip review

Selling digital products online can be a great way to monetize your website, blog, or social media channels, but is Payhip a good solution for that?

I have been personally selling digital goods online for over three years now, and I have tried dozens of e-commerce tools and platforms. However, remained my very best friend throughout this journey.

Like any other platform out there, Payhip isn’t perfect, and it will only suit a particular group of online sellers and entrepreneurs.

So in this honest review, I will explain what exactly is and help you decide whether or not this platform is a good option to sell your digital products online.

Affiliate Disclaimer: We only recommend services and products if we truly believe they are worth it. Some of the links in this article can be affiliate links, meaning that if you purchase through these links we may earn a small commission at no extra cost to you. That helps to keep this blog running.

Quick Overview:

Main features:

  • Free to start
  • Sell digital & physical goods
  • Custom product page
  • Responsive beautiful checkout
  • Affiliate system
  • Reporting tools
  • Analytics
  • Instant product delivery
  • Copyright protection
  • Social discounts
  • Custom coupon codes
  • EU VAT paid automatically
  • Allows selling memberships
  • Email integration

Pricing options:
– $0/month
– $29/month
– $99/month

My verdict on Payhip: Recommended


What Is is essentially a lightweight e-commerce solution that can be used for selling not only digital but also physical products online.

This platform works best for those who want to sell products through their own independent channels online, like websites, blogs, or social media platforms.

Compared to other e-commerce solutions, Payhip gives you a chance to earn bigger profit margins, and the best part about it – it is 100% free to start.

How Does It Work?

how payhip works

Payhip works as an integration to your current website, and it’s not an online store creator or builder.

If you are planning to sell eBooks, courses, software, laptops, socks or any other type of digital or physical goods, Payhip will help you with the product pages, “buy” and “add to cart” buttons, checkout pages, security,  payments, and marketing tools.

Payhip handles the transactions with two world’s most popular payment getaways – Paypal and Stripe. All the buyer’s personal information is securely stored on these two platforms, so dealing with the important user data will not be your responsibility.

This platform works in a simple and very user-friendly way. You sign up with them, add the products, set your prices, embed all the necessary stuff to your site, and you are ready to go.

Payhip’s device-friendly interface allows customers to browse and purchase goods from any device including desktops, mobiles or tablets.

It also ensures that your customers get their products delivered instantly. After anyone makes a purchase on your store, Payhip provides an instant download option. They also send an email to your customer’s inbox containing a link to a download page.

Besides that, Payhip offers many other fantastic features like copyright protection, affiliate system, EU VAT handling, and many more, but about that – later in this article.

What can you sell with Payhip?

Payhip products

While the most common thing people sell online is ebooks, Payhip allows you to sell a lot more than that.

Digital Products:  Payhip accepts all possible digital formats and you can sell any type of products, including – ebooks, videos, courses, software, music templates, and more. You can also have the freedom to sell different product formats at once.

Memberships: With Payhip you can easily turn your website into a fully functional membership site as this platform allows you to create and sell multiple membership plans. Feel free to set your own membership options with different pricing and payment intervals, or even give the free trials to your customers.

Physical Products: You can also sell print books, clothes, electronics, and any other physical goods with Payhip. You can add and track your product inventory, insert product’s weight, and different variables such as colors, sizes and more.

How to list your product on Payhip?

Payhip’s minimalistic and light interface makes the whole product listing and management process very simple yet effective.

Compared to other similar platforms that overwhelm you with their poor design and unnecessary add-ons, listing and managing products on Payhip is a pure pleasure.

1. Adding and describing the new product:

As you create your account and select “Add New Product”, you will be directed to the product’s listing page:

payhip product listing

As you can see everything is really simple and the process of listing your digital product can only take minutes.

As you list your digital products on Payhip, it provides you fields for defining the product’s title, description, as well as for setting up the price.

You have the freedom to set up the price you want by choosing your preferred currency, and Paihyp has 22 currency options available, including USD, EUR, and GPB.

You can add the main cover picture for that product along with the other 8 other product images. If that’s not enough to showcase your product, you can also embed a video or audio file.

Lastly, you can thick and apply some advanced options to your product page, and those include:

  • Making the product private on your store page
  • Upload a preview file for your customers (few pages as a teaser)
  • Limit the number of times the product can be sold
  • Automatically subscribe customers to the mailing list
  • Generate unique license keys for each sale (only for software products)

advanced product listing options payhip

Once you are fully done setting up your product’s description and settings, it’s time to hit the next step.

2. Customize the URL:

Payhip will automatically generate a URL to every product page you create. By default, the URL will look like some sort of unattractive code, but the good news is – you can customize it to make it yours.

As your product page will be hosted on their servers, will appear in the URL domain name section, however, you have the freedom to customize what’s beyond.

In this example, I have customized the web address accordingly:

payhip product url

You can also categorize these product pages by adding an extra path to the URL. For example –

So once you are happy with your product’s page URL you can proceed to a next step by clicking the “Show me my product page” button.

And that’s how a product page on looks like:

payhip product page

I just love the simplicity and elegance of these product pages. As you can see there are no distractions or any fancy elements going on this page as it is highly optimized for conversions.

It also allows you to display social share buttons, so your customers can share this page on Pinterest, Facebook, or Twitter.

3. Customize the product page

However, if you don’t like default design settings, you can use the Design Editor feature to edit those. You can customize and design Cart & Buy buttons, add a background image, change the background’s color, or integrate some custom CSS codes.

design editor payhip
Using the Design Editor

On your back end, there’s a very useful analytics tab where you will be able to see the number of visitors of your product pages and where geographically they are coming from.

It shows you the number of sales you are getting, as well as the conversion rate of your sales. But most importantly, you can identify the exact source of referrals (where on the web they came from), and you can sort all the data by a day, week, or month.

You basically have everything you need to keep track of user behavior in order to monitor and improve your sales performance and conversions.

There’s also a handy customer’s tab where you can see all of your email subscribers, customers, followers, and sales reports showing all the sales made in the previous months.

Marketing Tools:

Here comes a very important section of every e-commerce platform – marketing, and even that’s not the biggest strength of Payhip, this section didn’t let me down for sure.

So let’s talk about individual Payhip’s marketing tools, and how you can take advantage of them:

Coupon codes:

Payhip allows you to create promotional campaigns by adding coupon codes to your products.

Once you set up a coupon code for your particular product, your customers are able to apply that code on the checkout page before they make a purchase.

It’s very easy to create a custom coupon code on Payhip and all you have to do is to select your product and enter the percentage of discount you want to give.

add coupon payhip

You can also set the number of times the coupon can be used, as well as the expiry day for that.

It would be nice if Payhip had an option to also put the money amount as a discount option instead of only the percentage discount.

It’s because sometimes you may want to give the amount of money off your products, and sometimes it’s a bit of a headache to calculate the outcome of a certain % discount.

Social discounts:

Payhip allows you to set up social discounts for your different products. This amazing feature incentives customers to share your products on Facebook or Twitter and receive a discount if they do so.

This is also really easy to set up, and once it’s done it will generate an extra “share” button on your product checkout page.

social share payhip

Once the customer shares your product on social media, it will knock the price down accordingly.

Affiliate system:

This is a pretty unique selling point of Payhip, and even though I haven’t tried their affiliate system yet, I’m sure it’s worth the attention.

What this function does, it allows you to recruit affiliates to promote your products for a commission (percentage of the sale). In other words, you can have additional people on board promoting your digital products and paying them each time they bring a new customer.

You can give your affiliates a unique affiliate link, which will be used to track every new customer brought.

It’s up to you how much money you want to give out to your affiliates, but the higher commissions you offer, the bigger chances someone will promote your products.

Mailing lists:

Payhip allows you to integrate your email service provider in a super easy way, and that allows automatic customer subscriptions after they buy something from you.

There is a number of email marketing platforms that can be connected to your Payhip account, including:

  • Aweber
  • Mail Chimp
  • Mailer Lite
  • Benchmark Email
  • Campaign Monitor
  • ConvertKit
  • Drip
  • Elastic Email
  • Email Octopus
  • Get Response
  • Mad Mimi

Upgrade (Upsell):

This function allows us to display additional products just after anyone successfully completes their purchase.

Upselling is a key strategy to maximize sales of every successful e-commerce. Back in the day, Payhip did not have that feature, but thankfully in 2020 we can create upsells for our products.

upsell payhip

You can easily select the additional products you want to offer after each checkout.  You can also set their discount, customize its expiry date as well as add a custom message along with the upsell.

Payments, Security, & Taxes:

payhip payments

Payhip has some great solutions for all of the three aspects. Whether it’s payments, security, or taxes, this platform made sure you have everything in place.

Customer Payments

Your customers will have a variety of options to pay for their digital downloads. They can use either Paypal, Stripe, Visa, Mastercard, or American Express along with numerous world’s currencies to purchase your stuff.

In case you are worried about your customer security – you should not be, because Payhip doesn’t store any card details of your customers. The payment system is 100% secure and all payments are handled by the world’s most trustworthy merchands, such as Paypal or Stripe.

PDF Stamping

Payhip offers a feature where they can stamp your PDF product with your customer’s details. If you are selling an eBook or any other product that contains PDF files, Payhip will automatically stamp each page with your customer’s email address.

This is a very clever method to protect your copyrights, as no one is going to illegally distribute your products with their personal details on it.

Software Keys

When it comes to the software products, Payhip also has a copyright protection for that. The platform has an automated software licensing system, that effectively protects sellers from piracy.

They can generate software keys for each of your software products, and they will store them accordingly. When someone makes the purchase, Payhip automatically sends those software keys to the buyer.

Limited downloads

Other types of files can be protected as well as Payhip by default allows only 3 downloads per user, however, you can change this to any number you want. In addition to that, the download link will expire and can not be used by anyone else.


Payhip not only provides you monthly or yearly tax reports, but also pays them on your behalf. For me and many others, this amazing feature saves dozens of hours of work dealing with annoying taxes.

Payhip determines the exact locations of your buyers by taking into account their billing and IP addresses. They securely store this information until the end of each tax year, and later reports that to HMRC.

However, this feature is only relevant to European countries, so you will need to take care of the income that came from the other parts of the world by yourself.

What Do I Like Most About Payhip (Pros):

payhip pros

  1.  100% free to start – this platform perfectly suits not only the advanced sellers but also the complete beginners who want to start selling on a budget. It only takes 5% of the transaction and requires no upfront payments.
  2. Super user-friendly – unlike the majority of other e-commerce platforms, Payhip likes to keep everything super simple and easy. Its minimalistic design and interface will help you easily find everything you need on this platform. Also, the functionality of this platform is always on point and I haven’t run into any technical issues throughout my entire experience.
  3. EU VAT – they not only provide tax reports but also pays EU VAT on your behalf. This feature probably has already saved me dozens of hours of work.
  4. Copyright protection – from PDF stamps to software keys, these guys have come with the perfect system to secure your eBooks, software or any other type of products.
  5. Selling physical goods – apart from digital goods, this platform allows selling any kinds of physical products too. Whether it’s print books, bicycles or laptops, you can easily sell it with Payhip.
  6. Your own affiliate program – Payhip allows you to recruit affiliates and run your own affiliate program for your products. That’s a great one because affiliate marketing can be a very powerful way to maximize your sales.
  7. Sell memberships – with Payhip you also have an option to turn your website into a membership site that sells weekly, monthly or yearly plans to access the products.

What I Don’t Really Like About Payhip (Cons):

cons payhip

  1. Support could be better – while the support got a lot better over the years, sometimes you still may need to wait days or even weeks for them to get back if you have any queries.
  2. No mobile app – unfortunately, Payhip doesn’t have a mobile application for their platform yet, so every time you want to check your sales and other important data, you must log in on your computer
  3. Limited coupon code option – as we covered that earlier, Payhip only allows making a percentage discount for your items. It would be nice if they also allow us to take off the amount of money from the original price, for example, $5 off instead of 5% off.


There are a few pricing options available on Payhip, but the great thing about it is that you can start absolutely for free!

As per free option, all that you pay is going to be a percentage of the transaction fee, but that’s only after you make money with Payhip.

All the plans provide equal features, and they only differ in their transaction fees. Which plan you should choose, entirely depends on the prices and volume of sales you are expecting to get.

Here’s a list of three pricing plans of Payhip:

  • FREE FOREVER: $0/month +5% transaction fee
  • PLUS: $29/month +2% transaction fee
  • PRO: $99/month No transaction fees

payhip pricing

Keep in mind that additional small transaction fees will apply from both Paypal (5%) or Stripe (1.4%+20p), but Payhip is not an exception, and the same thing happens with other platforms that deal with those merchants.

My Final Verdict on Payhip:

Throughout my years of experience in using Payhip, I can certainly tell that this platform has never let me down in any way. While Payhip isn’t perfect and may lack some features, this platform offers most for its price.

The transaction fees on Payhip are relatively low, and it costs absolutely nothing to start. This platform has all the necessary features for successful e-commerce, and it perfectly suits both, beginner and advanced levels of sellers

So, if you are looking for a cost-effective option to sell your digital products online, you have nothing to lose if you try selling with Payhip.

Click Here To Sign Up With Payhip For Free